Announcing our latest Movement Grants disbursement

Announcing our latest Movement Grants disbursement

We’re excited to announce the latest Movement Grants recipients! The response from animal advocates worldwide has been extraordinary, with 200 expressions of interest received in just the first three months of the year.1 These dedicated groups and individuals presented compelling proposals for interventions designed to create meaningful change for animals around the world.

Between June and July, we disbursed 24 grants totalling $835,478.57 to exceptional projects and advocates who will be advancing animal welfare across diverse contexts and regions. We have also awarded additional grants, which will be disbursed over the coming months, so sign up to our newsletter to stay updated on who and what else we’re funding.

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We extend our heartfelt gratitude to our generous donors, expert advisors2, and all the applicants. Most importantly, we celebrate our successful grantees and the vital work they’ll be undertaking!

Inspired by our latest grantees?

Did you know, in the last year, we’ve raised more than $1 million from individual donors? You too can help support more advocates worldwide who are working to reduce animal suffering by making a donation to Movement Grants.

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2025 grants in numbers and charts

We’re only partway through the year, and we expect to make dozens more grants by the end of 2025, but we wanted to share how our grantmaking is trending so far.

 

329 expressions of interest received up to July 2025. Before reviewing applications in April, we received and assessed 200 expressions of interest and invited 95 of these organizations to apply.
93 applications received and assessed by July 2025.
31% applications assessed were awarded a grant.3
15% expressions of interest assessed were awarded a grant.3

 

Fig 1. Funding allocation by geographical scope of grants up to July 2025.

 

Fig 2. Funding allocation of grants by animal-group focus up to July 2025.

 

Global

Insect Welfare Research Society

Amount awarded: $50,000.00
Grant Activities: The Insect Welfare Research Society (IWRS) is an academic-led research society founded in March 2023, dedicated to supporting the global insect welfare research community and integrating evidence-based insect welfare information into policy and practice. This grant provides general operating support to the IWRS.

 

Rethink Priorities

Amount awarded: $35,198.12
Grant Activities: Rethink Priorities, a think-and-do tank, improves the lives of humans and non-human animals through rigorous research and high-leverage interventions. This grant provides project support for Navigating AI Futures: Pathways for Farmed Animal Advocacy. This project will examine how AI and related technologies may impact farmed animals, particularly fishes and shrimp, in rapidly intensifying farming regions such as Latin America and South and Southeast Asia. The research will identify high-risk trends and strategic opportunities related to AI-driven precision farming and automated welfare monitoring, providing short-term recommendations for animal advocacy organizations, philanthropic foundations, and other researchers.

 

Welfare Footprint Institute

Amount awarded: $50,000.00
Grant Activities: The Welfare Footprint Institute is a non-profit research organization dedicated to quantifying and assessing animal welfare to improve policy, practice, and ethical decision-making. This grant will fund the Improving Farmed Fish Welfare at Slaughter by Reforming Pre-Slaughter Operations project. This research aims to inform legislation, animal advocacy, and the industry for more effective welfare interventions.

 

User-Friendly Marketing

Amount awarded: $10,379.00
Grant Activities: This grant provides project support to User-Friendly Marketing, an organization that offers Marketing 101 training and strategic marketing support. The funds will enable them to refine their course delivery, provide one-on-one and workshop-based consultancy, and assist animal advocacy organizations in developing and implementing their marketing strategies.

 

Anglo America

Anonymous Grant

Amount awarded: $20,000.00
Grant Activities: General support grant for a policy advocacy organization working to protect freshwater ecosystems and the animals that inhabit them.

 

Asia

Animal Ethics

Amount awarded: $12,000.00
Grant Activities: Animal Ethics promotes respect for nonhuman animals through outreach, research, and education, focusing on neglected areas of animal suffering. This grant will support the Wild animal suffering video course in Hindi project. The funds will be used to create and disseminate a Hindi version of their video course, making information on wild animal suffering, welfare biology, and animal ethics accessible to a wider Hindi-speaking audience.

 

Asia Farming Solutions

Amount awarded: $50,990.00
Grant Activities: Asia Farming Solutions works to reduce the suffering of farmed animals by facilitating the adoption of higher welfare practices through farmer training, technical assistance, and advocacy, aiming to transition farms away from intensive systems. The grant will support the Build Back Better the Swine Industry: A Transition Away from Crates to Group Housing project. This initiative will transition backyard and mid-sized pig farms in the Philippines from gestation crates to group housing systems, improving sow welfare and supporting sustainable practices.

 

Samayu in partnership with A Just World

Amount awarded: $30,000.00
Grant Activities: Samayu works at the intersection of animal welfare, public health, and sustainability to stop the expansion of industrialized factory farming in India. This grant provides project support for Scaling Fish Welfare in India: From Policy Breakthrough to Systemic Implementation. The funds will build on the 2024 Fisheries Directive in Madhya Pradesh. Samayu will focus on strengthening implementation in the Balaghat district to showcase scalable compliance, support government adoption across Madhya Pradesh by formalizing partnerships and integrating welfare measures, and support policy by sharing implementation outcomes to inform future fish welfare reforms and institutionalize oversight.

Europe

Anonymous Grantee

Amount awarded: $35,500.00
Grant Activities: General support grant to an organization working to reduce farmed animal suffering through policy reform.

 

Eurogroup for Animals

Amount awarded: $25,000.00
Grant Activities: This grant will support Eurogroup for Animals’ Insect Project. This project addresses the development of the insect-for-feed industry in Europe by focusing on regulatory barriers, advocating for animal welfare and health standards, and promoting awareness of the industry as unsustainable. The grant will support lobbying efforts, advocacy tools, and strategies, and provide assistance to member organizations in their national efforts against insect farming expansion.

 

Convergence Animaux Politique

Amount awarded: $30,000.00
Grant Activities: Convergence Animaux Politique (CAP) is a French non-profit dedicated to coordinating and empowering effective lobbying for animal welfare, working with 25 partner NGOs. This grant provides support for their political advocacy work to promote farmed animal welfare in France. The funds will cover salary and travel expenses for advocacy, political monitoring, and partner NGO support. CAP aims to increase political engagement and legislative initiatives, resulting in new laws and policies that directly reduce the suffering of farmed animals and mainstream animal welfare as a legitimate political issue in France.

 

PAZ (Projet Animaux Zoopolis)

Amount awarded: $19,237.00
Grant Activities: PAZ (Projet Animaux Zoopolis) is a French organization dedicated to defending animal interests through political and campaign actions. This grant will support the hiring of a campaigns manager to impact local government (city hall) elections in France from September 2025 to March 2026, focusing on securing commitments against pigeon culling, prohibiting recreational fishing practices like live bait fishing, and supporting contraceptive methods for rats.

 

Undercover Fish Collective

Amount awarded: $20,000.00
Grant Activities: This grant will support investigations of salmon farms in Scotland. The findings will be shared with media outlets and animal advocacy organizations to help raise public awareness of industry practices and promote more informed dietary choices.

 

Latin America

Associação Alianima

Amount awarded: $40,000.00
Grant Activities: Associação Alianima is a Brazilian non-profit dedicated to improving the lives of farmed animals by banning cruel practices, promoting accountability, and engaging in corporate outreach, public policy advocacy, and societal engagement. This grant will support Alianima’s project to advance fish welfare reforms in Brazil. The work will involve corporate negotiations to secure commitments on tilapia welfare, the creation of welfare booklets for salmon and shrimp, and ongoing dialogue with government ministries and National Congress members to promote fish welfare policies.

 

Asociación de Emprendedores Veganos de México

Amount awarded: $50,000.00
Grant Activities: Asociación de Emprendedores Veganos de México A.C. (EVM) is dedicated to reducing animal consumption in Mexico by accelerating the adoption of plant-based choices. This grant provides project support for their Plant-Based Trade Show Initiative. This initiative will fund EVM’s participation in four major food industry trade shows with their Plant Based Pavilion, and their own Vegan Business Summit 2025, where they will host a Plant Based Expo. This work enables emerging plant-based brands to access institutional buyers from major retail, restaurant, and hospitality chains, increasing the visibility, accessibility, and desirability of plant-based products in Mexico.

 

Compromiso Verde

Amount awarded: $50,000.00
Grant Activities: This grant provides general support to Compromiso Verde, who work in Peru to eliminate cruel practices in industrial animal agriculture, with a focus on laying hen welfare. The organization leads direct pressure campaigns targeting companies that resist cage-free commitments, manages a national volunteer platform, and engages in legislative efforts to establish cage-free production standards. They also assist producers in adopting cage-free systems and achieving certification through an independent body.

 

Fórum Nacional de Proteção e Defesa Animal

Amount awarded: $50,000.00
Grant Activities: This grant supports the MIRA (Mapping, Informing and Raising Awareness) – Broiler Chickens Initiative by Fórum Animal, a non-profit organization with 25 years of experience in Brazil. The project aims to secure the first Better Chicken Commitment (BCC) in Brazil. Grant funds will be used for continued stakeholder engagement, planning a pilot production in compliance with BCC standards, establishing an international alliance to support negotiations, and conducting a study on costs, challenges, and success stories related to BCC implementation.

 

Fundación Veg

Amount awarded: $20,000.00
Grant Activities: Fundación Veg is an international organization working in Latin America to promote plant-based diets and reduce the suffering of farmed animals. This grant provides general operating support to further their mission. The funding will help strengthen the organization’s internal structure and financial sustainability, increase the adoption of plant-based diets, influence public policy, and expand the Foundation’s visibility and educational outreach.

 

Middle East and North Africa

Animetrics

Amount awarded: $31,872.00
Grant Activities: This grant provides general support funding to Animetrics, a research organization focusing on addressing the need for rigorous, culturally-informed research to guide animal advocacy in the Global South. The grant funds will contribute to the operational costs for completing research projects focused on animal advocacy within Muslim-majority regions and communities.

 

Oceania

Animals Aotearoa

Amount awarded: $16,700.00
Grant Activities: Animals Aotearoa is dedicated to improving the welfare of farmed chickens and aquatic animals in Aotearoa, New Zealand. This grant will support their corporate campaigns aimed at securing Better Chicken Commitment (BCC) agreements from food businesses.

 

Cellular Agriculture Australia

Amount awarded: $42,800.00
Grant Activities: Cellular Agriculture Australia is Australia’s leading advocacy dedicated to advancing cellular agriculture and improving the food system by reducing farmed animal suffering and enhancing food security. This general support grant will primarily fund the salaries of their CEO and COO. CAA works to accelerate the viability, feasibility and desirability of cellular agriculture. They do this through industry-backed advocacy to accelerate cellular agriculture’s path to market, and evidence-based communications initiatives to build familiarity and trust in the technologies and products.

 

Sub-Saharan Africa

Africa Network for Animal Welfare

Amount awarded: $50,356.15
Grant Activities: Africa Network for Animal Welfare (ANAW) is a Pan-African non-governmental organization based in Kenya, dedicated to promoting the humane treatment and welfare of all animals across Africa through advocacy, education, animal rescues, and policy reform. The grant funds will be used to advocate for the adoption and implementation of a new Chicken Code of Practice for enhanced chicken welfare in Nakuru County, Kenya.

 

SHARED

Amount awarded: $49,746.30
Grant Activities: SHARED is a non-profit organization dedicated to fostering a sustainable future through the One Health approach, working to reduce and prevent the suffering of farmed animals through policy advocacy in Ghana. This grant will support SHARED’s project on drafting national mandatory pre-slaughter stunning regulations for farmed chickens in Ghana.

 

Utunzi Animal Welfare Organization

Amount awarded: $45,700.00
Grant Activities: Utunzi Animal Welfare Organization works to build a more compassionate Kenya for animals and people through advocacy, research, education, awareness, and policy development. The grant is to support the Cage-Free Awareness and Sensitization Project. This initiative will improve hen welfare and promote cage-free poultry farming in Kenya through public awareness campaigns, stakeholder engagement, advocacy and policy support, farmer capacity building, and direct cage-free advocacy with major organizations.

 

Disclosures

To limit the potential influence of conflicts of interest (COIs) involving the Movement Grants review committee members and applicants, we followed ACE’s ACE’s COI Policy.

In accordance with this policy, no ACE staff or Board members participated in the review or decision-making process in cases where a real or perceived conflict of interest existed. For transparency, the following potential COIs were identified:

Kieran Greig, ACE board member, is an employee at Rethink Priorities.
Amy Odene, ACE board member, is married to an employee of User-Friendly Marketing.
Vince Mak, ACE staff member, is on the Advisory Board of SHARED.
Jacob Peacock, ACE board member, worked as a contractor for Rethink Priorities in 2025.

Footnotes

In 2025, we introduced an expression of interest form, before applicants complete a full Movement Grants application. We anticipate that this saved unsuccessful applicants more than 200 hours, as well as a significant time saving for ACE staff.
In this round, we sought expert advice from Aurelia Adhiambo, Wasseem Emam, Max Elder, Carolina Galvani, Brigitte Gothière, Luke Hecht, Olga Kikou, Emmanuel Marquez, William McAuliffe, Hannah McKay, Amy Odene, Abigail Penny, Sagar Shah, Harshdeep Singh, Moritz Stumpe, and Lynn Tan. We are deeply grateful for the time and expertise they generously shared without compensation. We also wish to thank Martijn Klop and James Özden at the Strategic Animal Funding Circle for their coordination during our respective grant review processes.
These figures are calculated by dividing the number of grants awarded (29 grants awarded, of which 24 had been disbursed by the end of July) by the number of applications received, and by the number of expressions of interest received, respectively, in the preceding grants round.

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